NYC + Milan based designer & motion graphics artist born in Buenos Aires and raised in São Paulo.
Call Me Juli
[with a J that sounds like an H]︎ CV
︎ Vimeo
Don’t hesitate to reach out for freelance work or just to say hi!
I am a hybrid graphic & motion designer with a BFA in Communication Design and a minor in Creative Entrepreneurship from Parsons School of Design. Currently, I am getting a Masters in Fashion, Experience, and Design Management at SDA Bocconi in Milan.
In the past, I’ve worked in Live Nation’s Media & Sponsorships division and at PepsiCo within their Pepsi-Lipton joint venture.
As a designer and strategic thinker, my interests lie between the realms of branding and advertising, as they both deal with human-centered experiences and emotion-driven interactions. I’m most passionate about the intersection of design, technology, and experiences and how these can work together to evolve culture.
I’ve moved around a lot in my life, and through this, I learned that the real ties we make to any physical space are based on the connections we make to people and their cultures. My designs are better informed when I pay attention to people's values and aspirations– what motivates them, what troubles them, and what changes they seek within their society.
Whether it's entering an untapped market with a completely new product or reimagining the way people interact with brands, I focus on identity and culture. After all, brands are informed by culture and culture transforms society.
In the past, I’ve worked in Live Nation’s Media & Sponsorships division and at PepsiCo within their Pepsi-Lipton joint venture.
As a designer and strategic thinker, my interests lie between the realms of branding and advertising, as they both deal with human-centered experiences and emotion-driven interactions. I’m most passionate about the intersection of design, technology, and experiences and how these can work together to evolve culture.
I’ve moved around a lot in my life, and through this, I learned that the real ties we make to any physical space are based on the connections we make to people and their cultures. My designs are better informed when I pay attention to people's values and aspirations– what motivates them, what troubles them, and what changes they seek within their society.
Whether it's entering an untapped market with a completely new product or reimagining the way people interact with brands, I focus on identity and culture. After all, brands are informed by culture and culture transforms society.
© Julia Isman Designs 2022